APA Style

Keegan, W, J., Schiffman, L, G. (). Gobal Marketing 4th. Ed. & Consumer Behavior 9th. Ed (4 & 9). : Pearson.

MLA Style

Keegan, Warren, J.., Schiffman, Leon, G.. "Gobal Marketing 4th. Ed. & Consumer Behavior 9th. Ed". 4 & 9 : Pearson, . Koleksi Multimedia / CD-ROM.